On the flip-side, it is tough to see that many copies downloaded without any resources being raised to donate to Living Water International. To this point, I've struggled with offering it for free for that reason. Then it dawned on me that if I were publishing and selling books for a profit, I would definitely run some free days, as do most authors, to build a readership and awareness, and potentially reviews.
It is really a cheap and quite effective form of promotion. One comment I read discussed the fact that because nearly all authors are offering their books for free at some point, many readers simply wait for the freebie rather than purchasing a copy. Probably quite true. The exceptions would be when someone's favorite authors come out with their new book. In a sense, this is what all authors hope to establish over time, and one good way to get readers is through free offers.
Either way, I am excited to think that so many people have the opportunity to experience the message of this book. That is after all the primary reason I write in the first place. If you know someone who might enjoy the book, let them know about the offer. Or, you can always pick up the paperback for them, and help someone get clean water as well.
'Till next time!